When it comes to jewellery brands, sustainability is no longer just a buzzword. It’s a global movement literally reshaping the way we shop, wear, and connect with the pieces we choose to invest in. For fashion insiders, there’s a growing shift towards mindful buying where the story behind the brand matters just as much as the piece itself. All the reason why the current most coveted jewellery brands like YSSO, Alighieri and Completedworks, are those rooted in narrative and a conscious approach to design that speaks to something deeper than aesthetics.
Jewellery has always been where emotion and investment meet, a space for keepsakes, heirlooms, and pieces that resonate and hold meaning. So it makes sense that we’re all thinking twice before we make a purchase. Thankfully, the use of recycled metals or small-batch production rooted in community is no longer associated with compromise on design, if anything, the opposite.
Artisan inspired styles are having a moment, with the fashion crowd gravitating toward cord necklaces, collectable charms, and nature-informed shapes. We are all loving raw textures, imperfect finishes, and pieces that feel personal. Jewellery is returning to its purity as a sentimental reset that echoes the organic beauty of the world around us, and we’re all the better for it.
After first handcrafting pieces from upcycled materials as a personal creative outlet, Laura Lombardi officially launched her namesake brand in 2010. What began as a side project has evolved into a deeply personal body of work that brings a modern sensibility to classic design. The charm lies in the subtle details — weighty silhouettes, fluid forms, and timeless finishes that make every piece feel like a forever one.
Based in New York, the Laura Lombardi woman is less about one look and more about a mood. She shifts, travels, evolves — and the jewellery moves with her. Whether it’s worn to a gallery opening, on a beach escape or layered up for everyday errands, these are the pieces that quietly anchor a wardrobe. Call it the second skin of sustainable jewellery.
This is the kind of jewellery brand that quietly sits at the top of every editor’s wishlist and for good reason. Since launching in 2015, the LA-based designer has built a world of modernism with architectural moments that feel like pieces of artwork. From weighty sterling silver earrings to fluid bangles that echo mid-century forms, it’s minimalism with meaning.
Recently, the brand expanded into Victorian-inspired hair accessories reimagined for the effortlessly cool, think barrettes and combs because the Sophie Buhai ethos is about building a whole aesthetic. A brand that is truly timeless, this is your go-to label if you favour quiet luxury with staying power.
Otiumberg is the London-based demi-fine jewellery brand founded in 2016 by sisters Christie and Rosanna Wollenberg. With backgrounds in luxury fashion and art, the duo bring a natural eye for timeless design and just really good taste, evident in every piece. Their collections are all about understated elegance, the kind you wear every day but never get tired of. Still independently run, they have grown the brand organically, building a loyal global following that includes stylists, editors, and fans like Anne Hathaway, Margot Robbie, and Emma Stone.
The cult jewellery label founded by Rosh Mahtani, is rooted in a journey that all embark on - identity. Born from a personal exploration of self and story, Mahtani’s pieces offer more than just texture to the classics, they feel like captures of emotion, memory, and meaning. Inspired by the Italian poet Dante Alighieri, each heirloom is crafted with a narrative for life’s journeys.
What started as a jewellery brand quickly evolved into a creative universe, coincidentally Alighieri went on a build its own identity within luxury fashion. Alighieri has since expanded into homeware with Alighieri Casa, and many thoughtful collaborations with the likes of Nanushka, Joseph, and Net-a-Porter. It’s no surprise that fashion’s inner circle holds the brand close, with pieces that speak softly but powerfully.
Completedworks is one of those London cult brands that quietly reshapes the way we think about jewellery. Founded by Anna Jewsbury in 2013, it plays at the marrying of art, materiality, and storytelling. Every piece is a conversation starter, but never shouts for attention. Sculptural glass meets recycled metals and delicate floral motifs soften bold moulds to bring together collections that echo a jewellery playground.
This is the brand for those who lean into the offbeat and dress with feeling, not formula. The world of Completedworks has always extended far beyond accessories, with London Fashion Week presentations doubling as surreal, sensory performances. Past collaborators like Diana Agron and Debi Mazar spotlight the brand’s cinematic spirit.
If YSSO’s jewellery looks like the perfect companion to wear while holidaying in the Greek islands, that’s because the mother-daughter duo behind the brand, Alexia and Stalo Karides, have been working with one of the oldest family-run workshops in Athens dedicated to preserving Greece’s goldsmithing and traditional jewellery making techniques.
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The brand, which began in 2020, uses recycled and locally-sourced materials to in their sculptural designs that have been worn by the likes of Adele, Emma Roberts and Hailey Bieber.
This historic Italian jewellery brand founded in 1967 has become synonymous with its now-iconic Nudo gemstone designs but the brand, owned by Kering Group, is also at the forefront of championing sustainability and female empowerment. Pomellato has now achieved 100% responsible gold purchasing, increased Fairmined gold purchases, and continues to invest in the traceability of coloured stones and diamonds. It’s no wonder everyone from Jane Fonda and Joey King is a fan.
Co-founded by Jessica Warch and Sidney Neuhaus, who hail from a background in the diamond industry, Kimai, which has achieved B Corp certification, has become known for their fashion-forward designs that also happen to be earth-friendly. Using lab-grown diamonds and recycled gold, with an emphasis on transparency and ethical sourcing, the artistic pieces, from sculptural rings to tennis bracelets are all handmade in Antwerp.
Handcrafted by artisanal, family-owned workshops that are all members of the Responsible Jewellery Council (RJC), Tabayer’s jewellery provides maximum style impact with minimum impact on the environment. All Tabayer’s gold and diamonds are responsibly sourced, and to ensure full traceability in line with the Fairmined standard, every stage of Tabayer’s supply chain from the mine to the business is audited. From Katie Holmes to Gwenyth Paltrow, Tabayer boasts a robust roster of celebrity fans of their statement modern pieces.
There’s an alluring minimalism to Spinelli Kilcollin that’s anything but boring. The pieces are designed to be worn in multiple ways, layered and lived in. It's that effortless spirit that’s made Spinelli Kilcollin a favourite among editors and stylists, spotted on everyone from Zoë Kravitz to Dua Lipa. The LA-born jewellery brand was founded by Yves Spinelli and Dwyer Kilcollin and each piece is handmade in downtown LA using ethically sourced materials, with an emphasis on longevity. A Spinelli ring is a lifetime piece.
